How to Hire The Best Social Media Marketing Agency To Improve Your Business

Many entrepreneurs make the mistake of thinking they can handle their social media marketing in-house. However, hiring an agency to manage your social media marketing is usually recommended unless you have a dedicated team of experts.

Social Media Marketing Agency in Calgary are experts in helping your business to take the next level. They understand the importance of social media in today's digital world and can help you create a strategy that will get you results.

Here are a few tips on how to find and hire the best social media marketing agency for your business:

1. Define your goals

The first step in finding the right agency is to define your social media marketing goals.

● What do you want to achieve with social media?

● Do you want to increase brand awareness, drive traffic to your website, or generate leads?

Having a clear idea of your goals will help you find an agency specializing in the type of social media marketing you need.

2. Do your research

Before you start reaching out to agencies, it's essential to research and understand the different types of social media marketing services they offer. This way, you can ask the right questions and narrow down your options. Some agencies might specialize in one type of social media marketing, while others offer a more comprehensive service.

3. Ask for recommendations

If you have friends or business contacts who have used a social media marketing agency in the past, ask them for recommendations. Getting personal recommendations is a great way to find an agency you can trust.

4. Check out their portfolio

When considering different agencies, look at their portfolio to see the type of work they've done in the past. This will give you an idea of their style and whether they fit your business well. Search for a Social Media Marketing Agency in Calgary with extensive portfolios you can view online.

5. Read online reviews

In addition to checking out an agency's website, it's also a good idea to read online reviews. This will give you insight into what other clients have thought about their experience with the agency. You can find reviews on sites like Google and Yelp.

6. Set up a consultation

Once you've narrowed your options, set up consultations with a few different agencies. This is your chance to get to know them better and see if they fit your business.

During the consultation, be sure to ask about their social media marketing strategies, their experience, and their rates. You should also ask for examples of their work.

5. Compare prices

Before you make a final decision, be sure to compare prices from different agencies. While you don't want to choose the cheapest option, you also don't want to overspend your social media marketing. Get in touch with a Social Media Marketing Agency in Calgary and ask for price quotes. Then, you can compare the rates and decide which agency is the best value for your money.

Your business can benefit greatly from working with a social media marketing agency. Just be sure to research and ask the right questions to find an agency that's a good fit for your business. With the help of a great agency, you can take your business to the next level.

How to Hire the Right SEO Company

If you are a small business looking for an SEO company in Calgary this article is for you! SEO is a fundamental component of your business's digital marketing efforts. Without it, your site may lose traffic to competitors, your ranking on search engines like Google will decrease and customers will ultimately have a harder time finding you and your business online.

So you decide to hire a digital marketing agency to help you! The process of vetting and selecting different agencies can be an off-putting task, but with the right knowledge of what to ask, you will be well on your way to finding the perfect fit for your business! 

We have put together a thorough list of 5 questions and considerations you should make to find the best SEO Company in Calgary for your needs!

1. Understand the Agencies Background

You want to get a better understanding of which you are going to be working with and what other people have to say about the work they have done previously. We suggest going to google and searching for the company. Look at their testimonials and previous track records with clients. See what their rating is across the board. 

Also, check out their socials for more social proof. You could also reach out to the agency itself and ask for previous client results or a portfolio. This will give you a good understanding of what they are capable of doing. 

2. Ask About Their Processes

Every SEO company in Calgary will have different systems and processes for how they complete client work. This is important for you to understand to get a better idea of how work will be conducted regarding your business. Don't be afraid to ask them questions about how or why they do certain things and ask for an example if the situation presents itself. 

Ask them to be very clear about what their deliverables are as well.

3. Ask About Reporting

You will, at some point along the way, want to know how well the agency is doing in delivering the results they mentioned previously. Always ask about reporting and how this will be done.

● Will you receive monthly analytics reports?

● What tools will they use to provide these insights?

● Are they going to give you access to ensure that what you are being shown is an accurate representation of their work?

The best SEO companies in Calgary will provide you with thorough reporting that can be tied back to the bottom line; revenue.

4. Ask About Their Expectations of You

As the client, you will be provided to give them some of your time as well. That time commitment will vary based on the agency but is an important consideration when it comes to picking an SEO company. How much time you are willing to dedicate to the success of your business is something you need to be clear about from the start.

5. Ask How They Remain Educated

Like anything else, SEO is always changing. This is something that the best SEO Company in Calgary would know. Ask them about how they stay on top of new trends in the industry, and how the industry has changed over the last couple of years and inquire about their method for staying up-to-date on changes.

You want someone who is well-informed and knowledgeable about their craft. 

The Top 5 Reasons to Choose a Digital Marketing Company

When it comes to marketing, there are a lot of options available to businesses. But when it comes down to it, #digitalmarketing is one of the most efficient and effective ways to reach customers. It encompasses a wide range of marketing activities, all of which are aimed at achieving a common goal: promoting your products or services through digital channels.

That's where digital marketing companies come in. A good digital marketing company can help you plan and execute a comprehensive digital marketing strategy that will help you reach your target customers. Here are five reasons why you should choose a digital marketing company:

1. Reach more people online. According to recent studies, internet usage has surpassed television viewing as the most popular media activity. This means that more people are online than ever before, and they're spending more time online than they are watching TV. By choosing a digital marketing company, you can reach more people where they spend the majority of their time.

2. Cost-effective. Digital marketing is one of the most cost-effective ways to market your business. Not only do you save money on traditional marketing costs like printing and postage, but you also save on the cost of production. With digital marketing, you can produce high-quality content at a fraction of the cost of traditional methods.

3. Increased ROI. Because digital marketing is so cost-effective, you can afford to invest more in your campaigns and see a higher return on investment. Digital marketing is known for its high ROI, and you can expect to see a significant increase in your sales and leads as a result of investing in a digital marketing company.

4. Greater flexibility. With digital marketing, you have the ability to change your campaigns on the fly. If you see that a certain type of content isn't performing well, you can quickly make changes to your campaign to try something new. This flexibility allows you to constantly improve your campaigns and get the most out of your marketing budget.

5. Access to experts. When you partner with a digital marketing company, you have access to a team of experts who can help you create, implement, and measure your campaigns. This team of experts will help you get the most out of your digital marketing budget and ensure that your campaigns are successful.

Digital marketing is a rapidly growing field, and it's one that offers a lot of benefits to #businesses. If you're looking for an efficient and effective way to reach your customers, then you should consider working with a digital marketing company. By doing so, you'll be able to take advantage of all the benefits that digital marketing has to offer. It's a great way to reach more people, save money, and see a higher return on investment.

If you are a business looking for a digital marketing company in Calgary, remember to check out Digital Monk Marketing. We are a full-service digital marketing agency that can help you with all your marketing needs. Contact us today to learn more about how we can help you grow your business.

The Benefits of Getting an Expert to Manage Your Social Media Marketing

Most people know that social media is an important part of a successful marketing strategy, but many business owners don’t have the time or knowledge to manage their own social media accounts. That’s where a social media marketing agency in Calgary comes in. A social media marketing agency can help you create and implement a successful social media marketing plan and can save you a lot of time and effort in the process.

Here are just a few of the benefits of working with a professional social media marketing agency:

1. Save Time

One of the biggest advantages of hiring the services of a social media marketing agency is that it saves you a lot of time. Social media management can be very time-consuming, especially if you’re trying to keep up with multiple accounts. They can take care of all the details for you, so you can focus on other aspects of your business.

2. Save Money

Another benefit is that it can save you money. If you try to do everything yourself, you’ll likely end up spending more money on tools, software, and other resources than you would if you hired someone to do it for you. A social media marketing agency will already have all the necessary tools and know how to use them effectively, so you won’t have to waste any money on unnecessary expenses.

3. Increase Your Reach

When you hire their service, you’ll be able to reach a larger audience with your content. A good social media marketing agency will help you create and share content that is relevant to your target audience and will also work to promote your content across multiple channels. This will help you reach more people with your message, and it will also help you build a more engaged and loyal following.

4. Build Better Relationships

A social media marketing agency can also help you build better relationships with your customers and clients. By engaging with your audience on social media, they can help you create a deeper connection with the people who are most important to your business. This can lead to improved customer service, increased sales, and a stronger overall relationship between you and your customers.

5. Get Better Results

When you work with a social media marketing agency, you’ll be able to get better results from your social media marketing efforts. They will have the knowledge and experience necessary to create a successful social media marketing plan and will also be able to track your results and adjust your strategy as needed to ensure that you’re getting the most out of your investment.

If you’re looking for help with your social media marketing, consider hiring a social media manager or looking for a social media marketing agency for your business's needs.

Do you need help with your social media marketing in Calgary? We can help! Contact us today to learn more about our social media management services. When you work with a professional social media marketing agency, you’ll be able to get the most out of your social media marketing efforts and save time and money in the process.

6 Things To Consider When Hiring An SEO Company In Calgary

"SEO" is the short form for "Search Engine Optimization," and it's the process of getting your website ranked higher on Google. A high rank means that more people will find you, which in turn increases traffic to and from this site! The importance of SEO cannot be overstated. It's one of the most effective ways you can use to get your brand and company in front of not only people looking for products or services like yours but also potential customers who come across it through their search engine results! 

But when it comes to SEO, many business owners feel overwhelmed. It's a complex and ever-changing field, and it can be difficult to know who to trust for help. Thankfully, there are things you can look for when hiring an SEO company in Calgary that will ensure you're making the best decision for your business. Here are six of them:

1. Experience: The first thing you'll want to look for in an SEO company is experience. How long have they been in business? What kind of clients have they worked with in the past? The more experience an SEO company has, the better equipped it'll be to help you achieve your goals.

2. Reputation: Another important factor to consider is an SEO company's reputation. What do other people say about them? Are they known for being honest and transparent? Do they have a good track record of results? A company's reputation can tell you a lot about whether or not they're worth working with.

3. Services Offered: When it comes to SEO, there are a variety of different services that companies can offer. Make sure you know what services the company you're considering offers, and that they align with your needs and goals.

4. Pricing: SEO services can vary widely in price, so it's important to get an understanding of what you'll be paying for before making a decision. Be sure to get a detailed breakdown of pricing so you know exactly what you're getting for your money.

5. Guarantees: Many SEO companies will offer some type of guarantee, whether it's a money-back guarantee or a results-based guarantee. While guarantees can be helpful, be sure to read the fine print so you understand exactly what they're offering and what you'll be responsible for if the results aren't what you were hoping for.

6. Communication: Good communication is essential in any business relationship, but it's especially important when working with an SEO company. You need to be able to communicate your goals and expectations clearly, and you need to feel confident that the company you're working with understands your business.

These are just a few of the things you should keep in mind when hiring an SEO company in Calgary. By taking the time to do your research and asking the right questions, you can be sure you're making the best decision for your business.

If you're looking for an experienced and reputable SEO company in Calgary, contact us today. We would be happy to discuss your needs and goals with you and provide you with a free consultation.

How Social Media Marketing Can Improve Your Business

As a business owner, you may be wondering how social media marketing can help improve your business. After all, social media is just a way for people to connect with each other and share information, right?

Wrong. Social media marketing is actually a very powerful tool that can help businesses in a number of ways. That is why a lot of social media agencies are being sought-after by businesses all over the world to help their companies scale at a higher level. Locally alone, there are already a number of social media agencies in Calgary that offer various services to help different businesses. 

With this being said, let us take a look at some of the ways social media marketing can help improve your business.

1. Social media marketing can help to create brand awareness.

If you want people to know about your business, then you need to make sure that you are visible on social media. This means creating a strong presence on platforms such as Facebook, Twitter, and Instagram. By regularly posting interesting and engaging content, you’ll be able to get your business name out there and attract new customers.

2. Social media marketing can help you to build relationships with your customers.

Building relationships with your customers is essential for any business. And social media is the perfect platform for doing this. By engaging with your customers on social media, you’ll be able to build trust and loyalty. This, in turn, can lead to more sales and repeat business.

3. Social media marketing can help you to create a community around your brand.

Creating a sense of community around your brand is a great way to connect with your customers and create a loyal following. And social media is the perfect platform for doing this. By creating and participating in online conversations, you can connect with like-minded people and create a community of customers who are passionate about your brand.

4. Social media marketing can help you drive traffic to your website

If you want people to visit your website, then you need to make sure that you are promoting it on social media. This can be done by including links to your website in your social media posts and by running ads that target your social media audience.

5. Social media marketing can help you increase sales.

Ultimately, the goal of any business is to make money. And social media marketing can help you to do this. By using social media to promote your products and services, you can reach a larger audience and increase your sales.

As you can see, social media marketing can be a very powerful tool for businesses. As a business owner, you should know that social media is important. It's a great way to connect with customers and create a relationship with them. So if you’re not already using social media to market your business, now is the time to start. Contact a social media marketing agency in Calgary today and start leveling up your business!

How SEO Services Can Boost Your Sales And Revenue Results

 

As a business, you’ll often have times when you want to boost your sales and overall revenue. When this is the case, there are many tactics you can try to get these results, but SEO services can often lead you to a lot of new opportunities. This is because SEO makes it easier for search engines to understand what your business offers so that it can provide your information to the people who are looking for your business or our services.

There are many ways that you’ll benefit from contracting SEO services in Calgary. Here are some of them that will impact your sales and revenue goals.

1. SEO helps new customers to find you. By optimizing your website for the key things people look for in your type of business, you can help customers who are just starting to look for a certain solution or for a particular service but who haven’t heard about your business yet. When they search for a solution to a problem they are experiencing, your website or individual product or service can be part of the results that are offered if you are optimizing well for those topics and keywords. SEO services help you to do this effectively.

2. SEO makes sure those who know about you can find what they need quickly and easily. When a current customer wants to find a specific page on your website such as booking an appointment or reordering a product, you want them to be able to find that page very quickly. Or if there is a particular product or service you offer that someone searches for such as teeth whitening or a facial product, they want to get straight to that page without having to come to your website first. Google is set up to deliver these results back to them in the list of options but they can only find you and your pages if you’ve properly optimized them for the search engines to find them this way. Google indexes all of the information you put on your website so that when it is searched for, they can quickly find it. Your goal with SEO services in Calgary should be to be indexed for the things that are most important to your customer and your business.

3. SEO keeps you top of mind and easy to find. Great SEO strategies last if you keep up with maintaining them and watch for changes to the algorithms so you are always ahead of the game. Hiring SEO experts means you can let them maintain your position in the rankings for your keywords and search terms. They do the work, and you reap the benefits in your sales and revenue results!

As you can see, SEO services can benefit your business in many ways, specifically ways that boost your bottom line through sales and revenue growth. Being easy to find online makes a world of difference in how much business you get, especially from new customers.

How To Hire An Online Marketing Consultant

Running a business is a full-time job that demands a lot of time, energy, money, and focus. Adding marketing to your workload is usually going to mean that it simply doesn’t get done, or gets done without the right strategy or consistency to make anything happen. Many companies will then task their Admin staff with marketing tasks which often doesn’t work because they have too many other duties as well and they often don’t have the skillsets or passion for marketing. If you find yourself in a situation similar to this, you need to hire an online marketing agency in Calgary.

Digital marketing consulting in Calgary allows you to get expert advice on how to best position and market your business online. You can choose to have the agency manage all of the aspects to execute the strategy or you can hire them to simply craft the strategy with you and then execute only the parts you and your team cannot manage. 

When you reach out to an online marketing agency in Calgary to hire a consultant, you’ll want to have a good idea of your business goals, where you’re at with marketing right now, and what you can realistically handle taking care of at your end. This is the starting point for getting the right digital marketing consulting in Calgary. From there, here are a few other tips:

1. Ask Around - Ask other business owners you know if they have worked with a company that has been a great fit for them. It helps a lot if they are in a similar industry to you since marketing works differently for different markets. The best referrals are those from companies that have achieved the results you are desiring for your business.

2. Review Portfolios & Testimonials - Look through the case studies, portfolios, and testimonials an agency provides on its website and social media platforms. They will only post those that they feel paint them in the best light so you’ll quickly understand their values and what they do best. Ensure that you see their clients achieving results that are similar to what you want to achieve and the direction you’re going with your business. You are hiring consultants because they have helped take businesses where you want to go. You’ll look for their experience and expertise to guide you in the right direction so ensure they have experience doing just that for others before you hire them.

3. Talk To Past Clients - Once you’ve seen some impressive information, be sure to talk to some of the clients referenced to get a further view on how things work with this agency and how they got the results you’re seeing. 

When you decide to hire an online marketing agency, you cannot simply hand off the tasks and walk away. It is an investment of your time, money, and effort so you want to get the right agency to ensure you get a return on the resources you are investing into it.

How To Select A Professional Digital Marketing Agency In Calgary

 

Getting your digital marketing right can be tough for a small business. Either you don’t have the time or the expertise, or like most entrepreneurs, you don’t have either one. Even once you hire someone to help manage your marketing, they will not be able to handle all of the aspects of digital marketing, nor will they have a strong skillset in every area. This is why many companies choose to contract a digital marketing agency in Calgary.

A digital marketing company in Calgary can help with all areas of your marketing or you can choose the ones that you need the most help with. Time-consuming tasks that require a lot of technical knowledge like SEO can be a great ones to contract out. It is also a good idea to work with the digital marketing agency in Calgary that you choose on an overall strategy and then designates who will complete which tasks and how everyone will work together effectively. 

So you know you need to hire a digital marketing company in Calgary, but how do you select a professional agency that can get the job done?

1. Ask For Referrals - One of the best ways to find a great agency is to ask around. Talk to others you know who own businesses and find out if they’ve got a marketing company they are really happy with. First-hand experience and referrals are the best way to find a company that is highly likely to meet or exceed your needs and expectations.

2. Search Online - If you can’t find a few great referrals, you can also take to searching online. The agencies that you can easily find are doing a great job at their own SEO and digital marketing, so that already bodes well for them. Google reviews are not people you know, but they are still first-hand experiences that can provide you valuable feedback. 

3. Review Their Portfolio & Testimonials - Once you find a few options to consider, check out their websites. Look over their portfolios and testimonials to find out where their strengths are and ensure they align with your needs and style. 

4. Talk Strategy & Goals - Once you’re getting a good feeling about a marketing company, connect with them directly. Talk about your goals and listen to their strategies to meet them. They should be detailed and give you a sense that they have enough expertise to help you achieve your goals. They should also take the time to thoroughly explain their strategies and ensure you are on board with them.

5. Connect With Current & Previous Clients - Talking directly with the agency’s past and current clients is crucial. Reach out to their references and be sure to ask about the specific services you’re looking to hire them for, as well as responsiveness and any other qualities that are important to you.

Hiring a digital marketing company in Calgary to help support your online strategies is a smart idea. It’s a prudent way to maximize your team, time, and resources, but only if you find the right one!

How Powerful SEO Services Will Help in Making Your Brand Highly Popular

Every brand wants to be popular and attractive to its target audience. You want to reach those who can use your products and services and you want them to be excited about it. Creating a highly popular brand is always desirable, but many companies don’t realize what’s required to make it happen. One of the best ways is through powerful SEO services. 

Many companies will offer SEO services in Calgary, but sadly, few know how to truly use all aspects that can be optimized to give you faster and more powerful results.

Google determines the authority and popularity of your page content through over 200 ranking factors. That means that it indexes your content and website pages by checking all of these various data points. It also cheks those same data points for those competing for the same keywords as you. The content and websites that excel in the most ranking factors get to the top. So while it is technically a “popularity contest”, it’s all algorithm based and there are no favorites, just whether you fit the ranking factors better than others or not. This is how powerful SEO services can make your brand more visible and popular. 

Getting higher in the Google rankings for the important keywords to your business is a critical way that SEO services in Calgary can help your brand stand out, but there’s more to it than that and it comes long before you ever start optimizing. The most important thing an SEO agency can help you with is finding the right keyword strategy. You want to truly consider your target customers’ intent when they search. What problems do they have and how do they search to find those solutions?

By focusing on this, you figure out which keywords and phrases actually make the most sense to rank for. Then you can work on not only how you rank in the search results, but how your Google Business profile is working and how effective it is at attracting the customers you want. While SEO doesn’t determine how many people will convert to business, it can be improved until the best quality of traffic is attracted to your business so they are the most likely people to do business with you.

The more online authority you create, the more new customers will come your way. When you do a great job of collecting reviews from those customers and creating an online community with them, your brand will continue to grow and become more known and popular. SEO is the beginning of all of this!

And for brands that already have a great presence but aren’t so easily found, getting SEO services from a reputable company will allow you to step up your game online and get really popular much faster.

Powerful SEO services are the foundation of a great online growth strategy and online growth is everything in today’s market!

3 Digital Marketing Strategies That Will Boost The Success of Your Company

Growing a company in this day and age requires digital marketing. There are almost no businesses that can escape using it because it is critical to respond to how customers want to learn about your products and services, purchase them and interact with your business afterward. Since most businesses are not equipped with expertise in digital marketing, it becomes crucial to your success to hire a digital marketing company in Calgary.

A great online marketing agency in Calgary will help you to define what your company stands for and what you represent to customers. They will use that information to help you create strategies that will boost your success and help your company to grow.

While the specific strategies for your business will be tailored to who you are and who your customers are, your digital marketing company in Calgary will typically start with these three main tactics.

SEO

Search engine optimization is the core of every digital marketing strategy because it ensures you are highly visible to those who are searching for your products and services or for the solutions you offer. 

By optimizing your Google Business listing, website, social media, and all other digital assets, you can make your company’s online reputation stronger and show more authority to Google so they will serve your company in search results. Establishing yourself as an authority in your market is important in general, but digital authority is what ensures potential customers can find you easily.

The very first step in success is to drive more qualified traffic to your content. If you do this well, you’re halfway to being successful in your business.

Social Media

A strong social media presence that attracts the type of customers your business wants to work with is another important prong in digital success. An online marketing agency in Calgary can help you to optimize your profiles for SEO and to be more easily found on the platforms themselves as well. 

On social media, you should be regularly sharing content that resonates with your target audience and builds trust and interest with them. Show them how your offering addresses their primary needs and concerns and they will easily convert from a follower to a customer.

Social media is also a great place to advertise your business. The platforms know a lot about their members which means they can better serve your ads to people who will want to see them. 

Email Marketing

Collecting subscribers to a regular email list is very important to your success. This is how you keep in touch with your potential and current customers. This tactic will look different for every business type but the main message is that your agency will help you to keep in touch with your audience and continue to move them in the direction of doing business with you. Consistent email marketing is one of the best ways to keep converting new business.

A digital marketing agency can help you to maximize your online presence with these strategies.

What To Expect From A Reputed Digital Marketing Agency In Calgary

Digital marketing evolves and changes at a rapid speed, making it difficult for you to understand and manage your marketing while running your business. Depending on what you offer, marketing is a full-time job but requires many layers of expertise. Some companies choose to hire a marketing generalist to manage their relationship with a digital marketing agency to make things easier. Or for smaller companies, they use the digital marketing agency in Calgary as an alternative to hiring any marketing staff at all.

When hiring a digital marketing agency in Calgary, you’ll want to take your time and truly get to know the team, their expertise, the results they have achieved in the past, and what their strategy is. These factors all determine if it will be the right fit because some agencies are amazing, but their values or strategy still might not quite work for your vision or the type of business you have.

When you hire an agency, it helps to meet a few people on the team. Get a sense of how they communicate, what their philosophies and values are, and if you enjoy working with them. From a reputed digital marketing agency, you should expect professionalism, prompt communication that is clear and helpful, and a collaborative atmosphere.

You should expect that the agency you hire has experts in various areas of marketing. The specific areas should align with what you need, but sometimes you either won’t know exactly what you need or you may be unsure what areas of marketing this agency excels at. You will usually be able to get a sense after chatting with them based on the questions they ask and the results they share with you that their past customers have gotten. A few key things that all agencies should have experts in are SEO, content marketing, and social media management including paid ads.

You’ll want to ask fairly early in the process about the big wins and results they have produced for previous or current clients. These will let you know what areas they excel at, where they focus and if they have experience working within your vertical or market. The real question here is can they reach your target audience with messaging that truly reflects your business? You should expect that a reputed digital marketing agency in Calgary can do this and you want them to demonstrate it before you hire them.

Finally, you should also expect that a reputed digital marketing agency has a strategic framework that they work within. While every client is unique, the agency should have a general strategy that they work from that is based on their philosophies of the best way to reach audiences. Look for commonality across the previous clients they share with you and the results achieved. Also, look for very specific proposals on what they plan to do for you to ensure it aligns with your vision for your business.

Hiring a marketing agency can make a huge difference in your results and the efficiency of your overall company!